This self-promotion campaign is inspired by Chris Pullman's ´piecework / strategic thinking´ topic. It aims to show my ability to combine empathy with the context of the problem, creativity in producing insights and solutions, and rationality to examine and fit results into context.

The metaphorical image of the expanded QR code centered on the poster, takes the form of the Tetris strategy game and allows virtual access to my graphic design projects. I created an augmented reality poster through the Zappar application that makes the Tetris game come to life. The indication "Scan the QR code with your mobile device and explore my graphic design portfolio" appears at the bottom of the poster. My intention was to explore a new form of articulation, adapt this notion to the temporal dimension in the composition of the verbal and visual elements and their dynamics.


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